Israel Lemus

14 years of business experience transforming ideas into opportunities through research, testing and visual design into desirable outcomes for people. I’m passionate music, art, communication, and good experience.


User Flows User Research Information Architecture Wireframing Prototyping Visual Design Typography Responsive Design HTML CSS a little JavaScript chops


The Internet
03/98 – present

Platt College
01-96 - 03/98 AA Graphic Design/Multi-media Certificate


Rivit TV, Senior UX/UI Designer
12/15 – Present

Define the user experience of a new audience powered TV platform in Web, iOS, Android, and OTT.

  • Launched a successful Beta launch.
  • Redesigned the purchasing experience for higher engagement.
  • Designed a CMS tool for TV show creators.

Case Studies: Optimizing a Purchasing Funnel, Video Content Management System, Design System


Los Angeles magazine, Senior Online Producer
11/07 – 12/15

Managed a small team to run the magazine's website and all digital products.

  • Increased (+100%) year-over-year in traffic after redesign.
  • Drove (+50%) higher engagement on editorial & marketing newsletters after redesign.

Case Studies: Review Project


American Apparel, Web Designer
08/06 - 11/07

I delivered pixel perfect designs for all national and international online stores.

  • Designed a flash application for all national and international online stores that lead to an increase of user engagement and revenue.
  • I created a web app that showcased all the company’s product line.

For more experience, please visit my linkedin page: linkedIn/izzrael

Israel Lemus - Senior UX Designer Israel Lemus - Senior UX Designer Israel Lemus - Senior UX Designer
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