SENIOR UX DESIGNER
03/98 – present
01-96 - 03/98 AA Graphic Design/Multi-media Certificate
Rivit TV • Senior UX/UI Designer
12/15 – Present
I work closely with designers, product managers, and offshore engineers to define the user experience of a TV platform in Web, iOS, Android, and OTT.
- I lead the user experience from business idea to successful launch.
- Redesign the purchase flow for higher user engagement.
- I designed a content management tool for TV creators.
- I designed and managed the design system for all devices.
Los Angeles magazine • Senior Online Producer
11/07 – 12/15
I oversaw all UX design projects for the magazine’s digital products.
- Designed the magazine’s first mobile-first and content strategy, built a new CMS and design system. Increase of (+100%) year-over-year.
- I designed the magazine’s long form stories into interactive products.
- Redesigned the website’s newsletter sign up funnel (+50% increase).
Case Studies: Review Project
American Apparel • Web Designer
08/06 - 11/07
I designed the user experience of product detail and custom landing pages for all national and international online stores.
- I designed and built a flash application for all national and international online stores that lead to an increase in revenue.
- I designed a fun web app that showcased the company’s product line.
For more experience, please visit my linkedin page: linkedIn/izzrael